Tuesday, 12 April 2016

The Benefits of Sitecore

·        Single focus on WCMS and customer intelligence and engagement

·        Easy to handle globalization and localization needs

·        Simple to reuse content

·         Simple to reuse presentation templates and components

·         Comprehensive governance system for marketing content across global ecosystem

·          Freedom of design and experience for branding

·         Full support of interactive user generated experiences and content management

·         Software platform future proofing based on separation of content and presentation

·         Total multi-channel management

·         Strong mobile integration and third party content reuse

·         Marketing engagement management

·         Full MVC support

·         Integration with third party software including ERP, Ecommerce, CRM, Social, search and analytics

·         Native targeting and personalization within the user experience

·         Full MV and A/B testing capabilities for content and conversion optimization

·         Big data capable (SQL, Oracle, Mongo) to build one to one conversation across all channels

·         Out of the box engagement analytics for complete customer intelligence data for CMO and marketers

·         User interfaces designed for marketing team and web developers

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